€800 on tiny clothes in year one: why a Penneys gift card is the baby shower gift Irish parents actually want Based on Irish parenting surveys and CSO household expenditure data, over €800 is spent on baby clothing in the first year of life alone by new parents in Ireland. In a baby’s first year of life, be prepared to go through six to seven clothing sizes, with newborn outfits lasting only three to six weeks max before they are […]